Lead Generation and Sales in Massachusetts

Imagine walking into the office every morning and finding a fresh batch of targeted, highly qualified leads flowing into your inbox. Lead Generation is certainly not a new way of getting business, but with the advent of the internet, search engines and social media, it requires a whole new approach. Instead of setting up trade show booths or using telemarketing to cold call your way through the phone book, you can generate leads from people actively looking for YOUR services!

MitzClix Internet marketing specializes in generating highly targeted and qualified leads to local businesses in Massachusetts and New England. The lead generation process is actually quite simple. MitzClix will use their expertise to leverage search engine, social media and web banner advertising to attract leads for your business who are far more likely to convert into sales and clients than those from other marketing channels.

Let’s use an example. In traditional marketing and lead generation (such as TV or Radio), you are broadcasting your services to a huge number of people. The harsh reality is that very few of those people will have any interest in what you are offering. You may very well find a small percentage who are interested, but 99% of the people who see and hear your add wont give it a second thought. Internet lead generation works the opposite way. Instead of you reaching out to potential leads, you let them find you! Check out our Get a quote page for a real world example of how we generate leads for our own business.

Why use internet lead generation?

Imagine you run a landscaping business in Massachusetts, and are looking for new local clients. Marry (a potential client), fires up her web browser and heads over to Google. She enters the search query “Landscaping services in Massachusetts”, and either your businesses website, or a MitzClix run lead generation web site pops up right at the top of her search results. Marry clicks on our result and fills out a quick form with the exact information you need to close the deal. How is this better than TV, print or radio? The difference is that Marry is actively seeking a local landscaping business, rather than passively listening to the radio or watching television.

With internet lead generation, not only do you avoid wasting money on advertising to people who are probably not interested in your services in the first place, but the leads you do generate are laser targeted, and highly likely to convert into a sale. It’s a win-win situation for both your business, and the client. The client get’s exactly what they are looking for, and you land another sale.

How much will it cost me?

MitzClix’s lead generation pricing is highly dependent on the type of lead being generated. Mortgage and real estate leads, for example, cost far more to generate than leads for a local baby sitting service. At the same time, the profit potential for mortgage leads is far higher making the lead prices manageable. If you’re interested in our internet lead generation services, request a free quote today!